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SUMMARY:Seminar by Prof. Andrea Mina\, University of Cambridge
DTSTART:20151023T120000
DTEND:20151023T133000
DTSTAMP:20260916T014031Z
UID:a14ab742be712e119c0cd00dd93629778294e473cebdf7b47d871759
CATEGORIES:Conferences - Seminars
DESCRIPTION:Prof. Andrea Mina\, University of Cambridge\n"The Soft Company
  Business Model of High-Tech Growth"Abstract\nDespite the overwhelming emp
 hasis placed upon it in the innovation and entrepreneurship literature\, t
 he Silicon Valley model of venture capital investment is not the only way 
 to develop new high-risk technologies in the private sector outside the R&
 D departments of large firms. A very different business model has contribu
 ted to the growth of the Cambridge (UK) cluster\, where successful science
 -based firms funded lengthy phases of exploratory technology development b
 y carrying out R&D for external customers and by building competitive adva
 ntage through ‘demand pull’ incentives and the strategic accumulation 
 of intellectual property. This paper contains an inductive exploratory ana
 lysis of the soft company business model and provides illustrative case st
 udy evidence of its use in the life sciences sector. While this empirical 
 evidence is specific to the Cambridge context\, the findings can be genera
 lized to provide a suitable alternative\, or complement across development
 al phases\, to the standard VC investment model.Keywords\nExternal R&D\, d
 emand-pull\, business model\, high-tech cluster.
LOCATION:EPFL\, ODY 4.03\, VIP Room http://plan.epfl.ch/?zoom=19&recenter_
 y=5863800.12869&recenter_x=731560.22521&layerNodes=fonds\,batiments\,label
 s\,information\,parkings_publics\,arrets_metro\,transports_publics&floor=4
 &q=ODY_4.03
STATUS:CONFIRMED
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