Dissecting Corporate Culture Using Generative AI
Event details
| Date | 24.01.2025 |
| Hour | 11:45 › 13:00 |
| Speaker | Kai Li - UBC Sauder School of Business, Canada |
| Location |
UniL Campus, Room Extra 126
|
| Category | Conferences - Seminars |
| Event Language | English |
We conduct the first large-scale study of how analysts and corporate insiders differ in their assessment of corporate culture and quantify the economic implications of these differences. We employ generative AI to analyse analyst reports, call transcripts, and employee reviews, and organize extracted information into a knowledge graph that links a culture type to its perceived causes and effects. We show that analysts’ culture analyses are incorporated into stock recommendations and target prices, and that investors react to a report’s coverage of culture. Our findings suggest that analysts’ perspectives on corporate culture contain value-relevant information not captured by insider views.
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