Vision and Cognition Seminar // "Crossmodal correspondences between chemosensory stimuli and musical notes"

Event details
Date | 11.06.2013 |
Hour | 15:30 |
Speaker | Anne-Sylvie Crisinel |
Location |
SV 2510
|
Category | Conferences - Seminars |
The sensory evaluation of food products prior to and during ingestion is a vital process. As such, it is influenced by a variety of factors, comprising both contextual cues and sensory features of the food. The research presented in this talk was designed to explore the crossmodal correspondences between auditory (musical notes) and chemosensory stimuli. The existence of reliable crossmodal correspondences between auditory and chemosensory stimuli was explored using both implicit and explicit tasks. Specific pairings of basic tastes, flavours, and odours with musical notes were shown to be preferred, both in term of the pitch of the note and its timbre. The pleasantness of the chemosensory stimuli was a main factor in the correspondences with the timbre of the note, but failed to satisfactorily explain the correspondences with the pitch of the note. The influence the congruence of auditory stimuli might have on the perception of simultaneously-presented chemosensory stimuli was also investigated. Background soundtracks were shown to influence ratings of a food item on the bitter-sweet continuum. The level at which such crossmodal correspondences might happen, as well as potential applications, are discussed.
Practical information
- Informed public
- Free
Organizer
- Prof. Michael Herzog, LPSY