The Services We Offer
Event details
| Date | 12.03.2009 |
| Hour | 18:30 |
| Speaker | Sam Jacob, David Keshavjee & Julien Tavelli, Rafael Koch & Urs Hofer, Jeremy Schorderet & Cem Sever. |
| Location |
SG 1 212
|
| Category | Conferences - Seminars |
In 2008, the Swiss pavilion at the Venice Architecture Biennial presented the work of architects Gramazio & Kohler. The project took the form of a robotic arm, reminiscent of one you might find on an automobile production line, which was capable of producing architectural forms, complex both in design and execution (in this case, a flowing sculptural wall). The pavilion aimed to emphasise the dynamics of research in the field of technical production and spatial organisation.
In the realm of visual design, the need for such complex machines is less apparent but nonetheless apparent, from the large-scale international standards implemented by Opentype and complex print-on-demand infrastructures, to homemade desktop scripts and ad-hoc machines
New technologies introduce new ways of thinking, as well as the production of new tools and new forms. This idea raised critical questions about the impact of tools in graphic design, from computer-based tools to digital-analogue hybrids, as illustrated in the exhibition by Jürg Lehni. Fundamental questions are emerging about the resulting visual codes and aesthetics, examining the latitude between standardisation and innovation of the visual outcome, and how in fact these modern tools provide a greater scope for idiosyncratic output.
If form follows function, technique, as a concept, can as well. The visual manifestation of a tool can itself become a sign and a means of visual communication. However, it is necessary that these tools be more than just the spectacle of the application itself. The evening we will discuss through examples that it is the scale of a realisation that defines these new tools. Designers are incredibly capable of producing and publishing their own tools of automation which allow for a sort of micro-mass production, reappropriating techniques deployed in the domain of big business and corporations (databases, Just-in-time).
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Practical information
- General public
- Free
Contact
- Cyril Veillon