Workshop Launchpad - Validating your project with customer insight

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Event details

Date 28.05.2021
Hour 11:0012:30
Category Conferences - Seminars

Workshop Summary
In this workshop you will learn how to get feedback from the people you are designing your product or service for. You will be given simple tools to help you get started and get into the habit of learning and testing with people. You will spend about half your time learning, and the other half applying this theory to your own challenges with your startup. The goal is that by the end of the 90 minute session, you know who you want to test with and when!

Speaker
Vicky Nef, Global Head of Consumer Insights · ‎Logitech
 
Short Bio
Vicky Nef has been at Logitech in Lausanne for almost 10 years, and has over 20 year experience in consumer and user research fields more broadly. She runs a small team of researchers whose job is to make sure that innovation teams stay grounded in the reality of other people's lives. With a Masters degree in Psychology, she applies this theory to the tricky business of measuring people's enthusiasm for new ideas before they are full ready to go to market
 
Audience
This workshop is open to startups from the Launchpad programs including Changemakers and Blaze. EPFL Innovation Park startups are welcome!

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  • Informed public
  • Registration required

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Tags

startup training workshop consumer design

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